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RecalledCPSC · September 25, 2025 Child-resistant packaging

Mad Rabbit Recalls "RELIEVE" Lidocaine Numbing Cream Due to Risk of Serious Injury or Death from Poisoning to Young Children; Violates Mandatory Standard for Child-Resistant Packaging

Read the official CPSC notice

Recalled RELIEVE Numbing Cream – Outer Packaging
Recalled RELIEVE Numbing Cream – Outer Packaging · Photo: CPSC

What's being recalled

RELIEVE Numbing Cream

Units: About 28,000

This recall involves "RELIEVE" numbing cream. The cream comes in a short wide-mouthed white container. A label is located on the front with black lettering and "RELIEVE" in large type and the company's logo and "Mad Rabbit", "Numbing Cream" and "Menthol" in smaller type.

The problem, in CPSC's words

The numbing cream contains lidocaine, which must be in child-resistant packaging, as required by the Poison Prevention Packaging Act. The numbing cream's packaging is not child-resistant, posing a risk of serious injury or death from poisoning, if the contents are swallowed by young children.

Incidents and injuries reported to CPSC

None reported

What CPSC says to do

Repair

Consumers should immediately secure the recalled numbing cream out of the sight and reach of children and contact Mad Rabbit via email or online for a free child-resistant lid to store the products. Once the product is secured, consumers can use the product, as directed.

How to contact the company

Mad Rabbit via email at [email protected] or online at https://www.madrabbit.com/pages/product-recalls or at https://www.madrabbit.com/pages/contact-us and click on "Product Recall" for more information.

Open the official CPSC notice

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Source: U.S. Consumer Product Safety Commission recall notice 25477, cpsc.gov. Text in quotes is from CPSC. Photos: CPSC.