Near Strangulation Prompts Recall of Roman and Roller Shades by Smith+Noble

What's being recalled
Roman and Roller shades
Units: About 1.3 million (1,160,000 Roman shades and 115,000 roller shades)
This recall involves all roller shades that do not have a tension device attached to the continuous loop cord and all custom, made-to-order Roman shades. Brand names include Smith+Noble, Christopher Lowell by Smith+Noble, Jessitt Gold, Shop Blinds and Window Elements.
The problem, in CPSC's words
Roman Shades: Strangulations can occur when a child places his/her neck between the exposed inner cord and the fabric on the backside of the shade or when a child pulls the cord out and wraps it around his/her neck. Roller Shades: Strangulation can occur if the shade's continuous loop cord is not attached to the wall with the tension device provided and a child's neck becomes entangled in the free-standing loop.
Incidents and injuries reported to CPSC
Roller Shades: CPSC and Smith+Noble have received a report of a 5-year-old boy in Tacoma, Washington who became entangled in an unsecured continuous loop bead cord on a roller shade in May 2009. No medical treatment was required. Roman Shades: None.
What CPSC says to do
Consumers should immediately stop using the Roman shades and contact the Window Covering Safety Council (WCSC) for a free repair kit at (800) 506-4636 anytime or visit www.windowcoverings.org. Consumers should check the roller shades to make sure the tension device provided is attached to the continuous loop cord and installed into the wall. If not attached, consumers should attach the tension device securely to the wall. If they no longer have the tension device, consumers should immediately stop using the roller shades and contact WCSC to receive a free replacement tension device.
How to contact the company
For additional information, contact Smith+Noble toll-free at (877) 228-7683 between 6 a.m. and 6 p.m. PT Monday through Friday and between 7 a.m. and 4 p.m. PT Saturday and Sunday, or visit the firm's website at www.smithandnoble.com/productrecallinformation
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Source: U.S. Consumer Product Safety Commission recall notice 10307, cpsc.gov. Text in quotes is from CPSC. Photos: CPSC.